CHARLESTON, W.Va. -- The United Food Operations is asking people and businesses to help with its 31st annual food distribution program that is expected to feed 30,000 Kanawha Valley residents.The UFO launched its campaign Friday at the Mountain Mission Food Pantry on Charleston's West Side. The all-volunteer group provides supplies and food to the 13 independent community food pantries that serve Kanawha and Putnam counties.The food distribution and funds drive will run from Jan. 4 to March 23.UFO Chairwoman Elaine Harris said the group selected the campaign dates because it is a time when community food pantries' demand increases and supplies decrease."We're expecting a tough winter," Harris said in a news release. "Social service agencies have informed us that need for their services have sharply increased since last summer, so we need to work harder than ever this winter to meet the need in our own backyard."People and businesses interested in participating in UFO's campaign can call 304-342-2023. Contributions by check can be sent to United Food Operation Inc., at PO Box 20441, Charleston, WV 25362. Credit card contributions can be made through the program's website, www.unitedfoodoperation.org.