Business is booming at Nitro Fireworks.
Casey Conrad opened Kanawha County’s first-of-its-kind fireworks emporium at 728 First Ave., South, in Nitro, about two months ago, joined by co-managers and operators Realynn McCamick and Rebecca Sams.
Among Nitro Fireworks’ dynamic distinctions is that it is open year round, not only for the upcoming Fourth of July pyrotechnics celebration.
They have been selling fireworks since they were legalized by the state three years ago, originally in tents and trailers as 1/2 Price Fireworks. Now Nitro Fireworks gives them a brick-and-mortar base to vend their blast-and-mortar products.
Nitro Fireworks’ inventory includes firecrackers, multishot kits, mortars, bottle rockets, fountains, Roman candles, M-200s, missiles and much, much more, available to customers ages 18 and older.
“We carry everything — and accessory items, like fuses, mortar racks, firing systems, connectors, things like that that are associated with people who want to do larger shows,” Conrad said.
“Anywhere from your tiny, backyard display to professional-grade shows,” McCamick added.
“About 70% of our customers get mortars from us, so we carry over 60 different mortar companies,” Conrad said.
Altogether, he said, Nitro Fireworks carries more than 600 different products. “We carry at least five times more than we did in the tents.”
The business’ slogan, “We Got the Good Stuff,” stems from the early days in the business and the plethora of pyrotechnical products they provide, Conrad explained.
“When we were in the tents and trailers,” he said, “that’s the first thing people would come up and say, after they changed over the laws: ‘Hey, man, you got the good stuff?’ So we just picked up on that and kept it.”
“Most of the customers are into mix and match,” for their purchases, Conrad said. “We also carry the novelty items, like firecrackers, smoke, a lot of different smoke items.”
“We have daytime displays,” McCamick said, which can be used to embellish parties. Pink or blue smoke items have become popular lately for gender-reveal parties, for instance. “The gender-reveal items have been huge,” she said.
Nitro Fireworks provides 20% discounts on purchases daily to all first responders and active and retired members of the military. Specials and giveaways are also posted regularly on the Facebook page, which can be found under the former name, 1/2 Price Fireworks, on the social media site.
“We do tons of promotional stuff. We do one big giveaway every year on the third of July,” said Conrad. “It’s over $3,200 in fireworks we give away. We also do random, one-day or two-day giveaways and we have weekly — sometimes daily — specials that we advertise through our Facebook page.”
Conrad also owns the nearby Affordable Self Storage business at 251 First Ave., South, in Nitro.
The Nitro Fireworks headquarters is also a U-Haul center and offers RV and boat storage facilities and mini storage units on site. Business hours, for all, are 10 a.m. to 8 p.m. Monday through Thursday, 10 a.m. to 9 p.m. Friday and Saturday and 10 a.m. until 6 p.m. on Sunday.
For more information about their products or other inquiries, call Nitro Fireworks at 304-419-0847.